David Beasley has a Master in Design from Coventry University and a Master in Art from the Royal College of Art. Former Land Rover sponsored student and consultant designer, ex BMW Advanced and Mini designer, he was responsible for the interior design concept and interior/exterior detailing of the Mini Concept at Frankfurt 2005.

He has been working for Electronic Arts, Pinewood Studios and several consultancy firms as a freelance designer and currently he’s been employed at Pininfarina in Turin.

Know more from the designer himself after a jump.

david beasley

1. What made you plunge into the automotive designing? How did the journey into the genre actually materialize?

David: I really didn’t know I could actually do this as a job! I had every intention to join the royal air force as a pilot and they needed a degree. I happened to be quite good at art and technology, so I took maths and mechanics as well and hoped for the grades. I ended up getting a place, but I soon realized that there were people on the course at Coventry who were way ahead of me... they had wanted to be car designers from the first moment. I stuck it out, made the degree and decided to see how far I could go before joining the RAF. I’m still here which is great! I really love this job; I can’t imagine doing anything else!

2. The Ford Model T 2008 is inspired by the Ka or Fiesta or is one step ahead of them?

David: It’s meant to be a halo product - an inspirational product for those who aren’t content with driving what the masses drive.

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3. Do you see any kind of evolution in your work?

David: Everyday, without question. It’s a constant learning curve.

4. You believe in resurrecting old cars or in creating new ones by sheer imagination?

David: That’s a matter of what the market and the end customer wants to see. Sometimes a little mix is a good thing, sometimes you have to completely keep them separate. But if car has some historical reference to past vehicles in that particular brand, it can help by providing the customer with a sense of heritage.

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5. Do you prefer car design to product design?

David: I’m very envious of product designers, of their breadth of projects, and global employment opportunities, but I wouldn’t swap. Car design is the last true sculpture form, and every little detail and product that goes into them has to be designed.

6. What work are you seeing right now that’s blowing you away?

David: In terms of car design, I think Mazda are really exciting right now, as they seem to be really enjoying their work. But generally, Zaha Hadid and Herzog de Mueron are creating some truely amazing work.

7. Where do you see yourself after five years? I mean, any dreams, or plans for the coming future?

David: To see more of my and my team’s work realized, that’s always a dream come true. One day I’d like to live in Asia.

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8. Your designs are basically targeted to which international market?

David: It really depends upon the market, and then I design for that. Originally the T idea came up after a conversation with Ford about lack of progress in the Japanese market... I think the T would go down really well there... but also I think it could bring about a shift in the home market as oil is far too expensive and most people want a more designed and personal product, and especially a smaller and more economical one.

9. Any parting words of wisdom, you’d like to leave for our readers?

David: Never dismiss an idea if you truly believe in it. Even if they don’t like the design, they will recognize your passion for your work.

10. Finally, we’d like to have your views on Instablogs News Network and Auto Motto?

David: Quick and easy to digest, particularly Auto. I never have time these days to read anything for more than 10 minutes at a time. Keep it up!

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Thank you David for sparing out time in doing an interview with us, it is greatly appreciated; also I’d like to wish you success for all your future endeavors.