In the event of the 7th year of American Black Film Festival, Ford Motor Company’s Lincoln luxury brand and NBA legend Earvin ‘Magic’ Johnson are calling all aspiring filmmakers to ‘Define Lincoln Luxury’ in a movie of 30 to 60 seconds. The contest so named, will award Grand Prize of a 2-year lease on a 2006 Lincoln Zephyr or $10,000 in cash to the contestant who tops in originality and creativity, appropriateness of commercial to theme and overall appeal.
Apparently, Lincoln is teaming with Film Life to present the five-day American Black Film Festival that features networking, panel discussions, hands-on workshops and competitive film showcases.
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Magic Johnson and Ford Motor asks aspiring directors to 'Define Lincoln Luxury'
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